Monday, April 21, 2008

The Story of Tazo Tea

My cupboard was bare...literally. None of the packages in my pantry had a story to tell. All packages are major, well-known brands. There is no need to sell these products. Just place on shelf and customers will pick up.

I did find a box of Tazo tea manufactured by Starbucks. http://www.tazo.com/ The text reads as follows:

At various times throughout history, Tazo has surfaced among the more advanced cultures of the day as a calming and centering influence. While teaologists will diasgree about how Tazo came into being, recent research has provided evidence that the famous Ming Dynasty vases were originally created to store Tazo.

A side panel goes on to say:

TAZO ZEN is made with full-flavored, pan-fired Chinese green tea. Long known for its legendary properties, this aromatic tea is combined with lemon verbena leaves from Eastern Europe, lemon-grass from Guatemala, spearmint leaves from Oregon and a hint of sweet lemon essence. That, and a few mumbled chants from a certified tea shaman.

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